In this episode, we dive into the challenges and opportunities of attracting and retaining women in the construction industry. We’re joined by Emily Soloby, MA, JD, founder of Juno Jones Safety Boots, and Sally M., product creator of Spectra Supply Inc. As founding members of the AWSAM (Alliance of Women's Safety Apparel Manufacturers), they are at the forefront of a vital movement dedicated to transforming the construction industry. AWSAM is committed to rethinking industry policies and practices to better align with women's priorities, ensuring that the workplace is inclusive and empowering. Join us as we discuss practical strategies and the impactful initiatives AWSAM is spearheading to create a supportive environment for women in construction. 2:08 Guest Introduction 12:38 3 Pillars 15:11 Founders want to help women 18:06 Making the industry more approachable to women 22:20 If you can see it, you can be it 23:45 Welcoming environment 25:00 Psychological safety 26:14 What can CEO do to improve their company 29:50 Listening to women workers 31:56 Status of your mission 33:30 Progress of women’s PPE 35:22 Getting distributer’s attention 38:30 Setting company apart from competitors 39:30 Asking distributors 40:00 Advice for current without proper PPE 41:25 Misson of AWSAM Thank You to Our Sponsors: Well Built Construction Consulting https://www.wellbuiltconsulting.com/ Steel Toe Communications (Digital Marketing for Contractors) https://www.steeltoecommunications.com/ Katz Abosch (Tax, Audits and Accounting) https://www.katzabosch.com/ Lawrence Law (Legal Challenges for Contractors) https://lawrencelawllc.com/ Sandy Spring Bank https://www.sandyspringbank.com/ Genesis AEC (Full Service Architecture, Engineering, Construction in Life Sciences) https://www.genesisaec.com/ Marsh McLennan Agency https://www.marshmma.com/?utm_source=... Construction Links Network: https://constructionlinks.ca/ For additional episodes and information visit https://www.themorninghuddleconstruct... Subscribe to our weekly e-newsletter for the latest updates. https://lp.constantcontactpages.com/s...